PageSix reports that Lauren Conrad’s fashion line isn’t selling anymore, even though Bloomingdale’s chairman Frank Doroff said it was “the best-selling celebrity line we have.”

A source says that “her line is not selling,” because she is up against Mary-Kate and Ashley Olsen’s Elizabeth & James line as well as Gwen Stefani’s L.A.M.B line.
Apparently Kitson in Los Angeles “has 12 bins of Lauren Conrad clothing sitting in the warehouse which the store couldn’t sell even after a buy-one, get-one-free offer.”

A rep for The Hill’s hottie said the overstock on a complete sell-out of the line and re-ordering of merchandise were to blame for it not selling out.